Presenting and Selling Your Creative Ideas

As a marketing or creative executive you are in the position of having to present and sell others on the merit of your concepts and campaigns. How do you develop a succinct presentation that will gain the group's trust, establish agreement on issues and move the listeners along a path that will result in adopting your ideas? We will address the unique challenges of presenting creative concepts and campaigns and provide a template you can use when putting these presentations together. Using examples from Spoken Impact's clients and other case studies, you will learn how to apply the techniques that will win you more approvals for your recommendations.

When you leave this session you will have learned:

• How to be, and project, confidence in what you present
• How to set the stage for your presentation
• Three persuasive creative formats you can use to present your ideas
• How to talk to your slides/concept versus read them
• Why you are the message and your passion, conviction and enthusiasm is what sells
• How to keep your presentation clear and succinct
• How to handle questions and answers
  
  

Expanded Full Day Version includes:

• Speaking Skills Boot Camp
• An opportunity to work in groups, or individually, and practice giving your presentations

Session Length: Half Day Workshop or Full Day